Turn Every Bite of Sponge Candy into an Act of Kindness

Full FeedMore collection barrel in Fowlers union Rd store

As National Sponge Candy Day approaches and the excitement builds, Fowler’s Chocolates, known as the original maker of Sponge Candy, has teamed up with FeedMore WNY to create a special opportunity for indulgence and generosity. Throughout the month of September, for every pound of their signature sponge candy sold in stores or online, Fowler's Chocolates will donate $1 to FeedMore WNY to support their mission of alleviating hunger in the region.

The partnership aims to unite the joy of indulging in delicious treats with the compassion of giving back to the community. For every delectable bite of sponge candy enjoyed, a contribution will be made to FeedMore WNY, fostering a connection between the joy of Sponge Candy and the fulfillment of nourishing those in need.

To encourage further community involvement, FeedMore WNY will be setting up collection barrels in each of the Fowler’s store locations. Customers and supporters are invited to contribute non-perishable food items to these donation barrels, which will go directly towards supporting FeedMore WNY's ongoing efforts to provide nutritious food to individuals and families facing food insecurity. As an enticement, donors will save 10% on any purchase when they bring in a non-perishable item.

As the highlight of this collaboration, on Sponge Candy Day, September 21, FeedMore WNY representatives will gather non-perishable items at Fowler's Chocolates' Union Rd store. They'll also treat visitors to samples of Fowler's Chocolates' newest creation: Pumpkin Spice Sponge Candy, a delectable fall-themed treat. This partnership embodies the blend of community joy and support.

"We are excited to partner with FeedMore WNY to make a meaningful impact on our community," said Ted Marks, President at Fowler's Chocolates. "With every pound of sponge candy sold, we're not only satisfying sweet cravings but also contributing to FeedMore WNY's incredible mission of ensuring that no one in our community goes hungry."

"We are truly grateful for the support of Fowler's Chocolates as we continue our mission of providing dignity, hope and a brighter future for our Western New York neighbors in need,” Tara A. Ellis, president and CEO of FeedMore WNY, said. “This collaboration is especially timely as September is Hunger Action Month. When you purchase a pound of Fowler’s Sponge Candy and donate nonperishable food items when you shop at Fowlers, you are taking action to alleviate food insecurity and nourish your vulnerable community members.”

Fowler’s commitment to making a difference through this collaboration will help us provide nourishment and support to those who need it most."

Join Fowler's Chocolates and FeedMore WNY in this heartwarming initiative to turn every bite of sponge candy into an act of kindness. Visit Fowler's Chocolates stores or online throughout September to enjoy the delectable treat of Sponge candy and contribute to this worthy cause.